Whether you’ve never had a brand, need a new one, or want to push yours to the next level my 1:1 workshops will get you on the path to explosive growth.
Designed to meet you wherever you are on your business journey, my workshops can help you and/or your team establish your brand foundation, build your strategy, create your story – or all three.
Invest in your brand today and grow your business faster than you ever thought possible.
Ready to take your brand to the next level?
I can help you.
Building a powerhouse brand takes planning, diligence, and consistency. If you’re aiming to create a $10M, $50M, or $100M+ brand – or take your company to the next level – my workshops were designed specifically for you.
Through these workshops, I will give
you the ability to:
- Meaningfully differentiate your brand from the competition
- Create messaging that cuts through the noise and grabs people’s attention
- Drive consumer and customer demand
- Maximize engagement across your marketing channels
- Surpass your business goals
- And not just win. Dominate.
Find out how I can help you scale your business through my strategic workshops.
Benefits of my Workshops
Transform
your business
Partnering with a brand coach provides expert guidance to set clear goals, identify growth opportunities and create action plans that are specific and effective.
Create a
Clear Path
Learn how to stand out and stand apart from your competitors in a way that is meaningful to your target audience and creates a loyal following for your business.
Become
Rock Solid
Find the courage, strength, and conviction you need to overcome any obstacle that business throws your way. Face each day with excitement and vision – clear in your path to growth.
”Bill took the time to understand our business. I was concerned that they had no previous direct experience in our industry but their outsider's view ended up being very valuable. The value-oriented messaging and visual design gave us the boost we were looking for. Thanks Bill!
Peter YostVP Marketing - MercuryGate International
How it works.
Workshops with Bill
You have a goal in mind.
We start there.
Building a business is hard. What makes it harder is that most business leaders don’t know how to meaningfully differentiate themselves in the marketplace. This leaves consumers thinking you’re just like everyone else in the category – leaving much-needed growth sitting on the table.
That’s why I’ve created this group of tailored workshops. Working with you and/or your team, we will identify your greatest opportunities for growth, develop lasting brand strategies and stories, blast through the hurdles in your path, clearly identify weaknesses in the competition, and develop messaging and sales solutions that help you accelerate growth.
To ensure that each client receives the attention and focus they deserve, I limit the number of workshops I take on each month. This allows me to work with individuals and teams that are genuinely motivated to take action and apply their learning outside of our session.
Ways we can work together.
I offer three unique workshops to meet the needs of emerging entrepreneurs and established business leadership teams alike. I also create bespoke solutions for businesses with unique marketing and sales challenges.
I offer several workshop packages including:
Brand
Strategy
2-3 weeks
A Brand Strategy Workshop is for business owners who have little to no brand presence in the marketplace, a limited budget, and need a solution quickly.
During this intensive workshop, we will establish the basic foundation for your brand and provide you with an easily deployable action plan to support your growth goals.
Based on your current knowledge of your audience and competitive marketplace, we will work together to create the following:
- 2-hour intensive workshop to align on key goals and objectives for your company
- Brand overview
- Brand house
- Elevator pitch
- Social media content grid and content suggestions
- Scalable, easily deployable action plan specific to your needs
- 1-hour Brand Story Presentation
- Potential to work together for ongoing agency support
Total time investment for you: 4 hours
Brand
Sprint
8 weeks
Want a more comprehensive solution that provides both feedback on existing sales/marketing materials and guides creative development moving forward? The Brand Sprint workshop is designed specifically for you.
This workshop includes everything in the Brand Strategy but then takes it to the next level as the BBHQ team develops the unique creative elements you need to get your sales and marketing efforts growing.
This workshop includes:
- 2-hour intensive workshop to align on key goals and objectives for your company
- Brand & Marketing audit
- Competitive Audit
- Website review
- 1-hour opportunity presentation
- Brand overview
- Brand house
- Elevator pitch
- Social media content grid and content suggestions
- Scalable, easily deployable action plan specific to your needs
- Social media content grid and content suggestions
- 8-10 original ad-like creative assets
- 1-hour Brand Story Presentation
- Potential to work together for ongoing agency support
Total time investment for you: 5-6 hours
Brand
Story
12-14 weeks
The Brand Story Package is a comprehensive solution for businesses who:
- Want a deeper understanding of who their target audience is and what motivates them to buy
- Want their brand strategy to be grounded in research
- Want to see how their brand strategy can be brought to life creatively
- Want an ongoing partner to help guide marketing efforts
This workshop includes:
- 2-hour Brand workshop
- Brand & Marketing audit
- Competitive audit
- Consumer research (Qualitative and Quantitative)
- Audience profile creation
- 1-hour opportunity presentation
- Brand overview
- Brand house
- Elevator pitch
- Social media content grid and content suggestions
- Brand story
- 8-10 ad-like creative concepts
- Go-to-market recommendations
- Scalable, easily deployable action plan specific to your needs and greatest opportunity audience
- 1-hour Brand Story presentation
- Potential to work together for ongoing agency support
Total time investment for you: 6-8 hour
”As a new founder, I had significant difficulties finding a professional agency who was willing and able to help our process in meaningful ways. Bill and WMH were a light in the darkness and helped us build an identity and a roadmap for our brand when we needed it most. Great people doing great work.
Logan KnightFounder - Tarot Outdoor Apparel
Take your business to the next level with BrandBossHQ.
FAQs
Who are the workshops for?
Our workshops are designed for individuals, small businesses, and personal brand leaders that are looking for a clear path to growth and scale. In these workshops, we focus on and tackle specific business and messaging challenges that are keeping your business from reaching its full potential – then give you the tools you need to reach your goals.
Will I be working directly with Bill?
Yes! I personally lead all coaching engagements.
What can I expect from your workshops?
Your workshop will be focused on understanding your business, goals, challenges, and opportunities – then helping you develop a clear path to achieving them. Whether you’re looking to develop a unique brand strategy or story, align sales and marketing efforts, tackle a specific competitor challenge, or just prepare to take things to the next level, I can provide you with the support and guidance you need to succeed.
How long is pre-session discovery?
My discovery call is 15-minutes, during which we will target specific aspects of your business to ensure our time together is productive and efficient.
Can I continue 1:1 coaching after my workshop?
Yes! Many clients continue on for months and sometimes years. I enjoy being a part of their growth journey!
Do you work with larger businesses?
Yes! I am also the founder and CEO of WMH – a full-service brand strategy and marketing agency focused on growth-minded businesses in the $25M – $250M range.
”Bill took the time to understand our business. I was concerned that they had no previous direct experience in our industry but their outsider's view ended up being very valuable. The value-oriented messaging and visual design gave us the boost we were looking for. Thanks Bill!
Peter YostVP Marketing - MercuryGate International